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The State of UX

In Business,Web on May 20, 2010 by Benton Barnett

UX Magazine posted a fantastic summery of the state of User Interface Design. A great overview of what the industry is trying to accomplish.

Some points it brings up:

I am beginning to think that the whole idea of attention is a key to designing an engaging UI. I’ll write more in future articles about that. Grabbing and holding onto attention, and not distracting someone when they are paying attention to something, are key concerns.

People look to others for guidance on what they should do, especially if they are uncertain. This is called social validation. This is why, for example, ratings and reviews are so powerful on websites.

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